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MILLERCOORS RECOGNIZES CHICAGO BEVERAGE SYSTEMS FOR GREAT BEER, GREAT RESPONSIBILITY

MillerCoors Introduces Sustainability Awards at Annual Distributor Convention

CHICAGO (March 21, 2016) – Today MillerCoors honored three of its distributor partners for their commitment to alcohol responsibility, environmental stewardship and community involvement. Capitol Wright Distributing, Powers Distributing Inc. and Chicago Beverage Systems are the first-ever recipients of the Great Beer, Great Responsibility Awards held during the 2016 MillerCoors Distributor Convention in New Orleans.

“We’ve challenged ourselves and our partners to make a positive impact on the social, environmental and economic issues that affect our business and communities,” said Kim Marotta, MillerCoors Director of Sustainability. “The Great Beer, Great Responsibility Awards are MillerCoors way of celebrating the distributors who have gone above and beyond in their commitment to brewing a sustainable future.”

Distributors were evaluated by senior members of MillerCoors sustainability team. Recipients of the award demonstrated outstanding accomplishments in one of the company’s sustainability pillars – Great Times, Great Environment, and Great People and Communities. Winners were selected based on their level of business impact, external impact and the behaviours and processes implemented.

Chicago Beverage Systems; Chicago, IL was honored with the Great People and Communities Award. 

In 2015, Chicago Beverage Systems was a strong supporter of MillerCoors Great Cents program, securing 15 local bars to participate. Through Great Cents, MillerCoors donated 15 cents for every case of beer sold at participating retailers. Chicago Beverage Systems worked closely with each retailer to drive program awareness and product sales. As a result, more than $30,000 was donated to 11 LGBT non-profit organizations in the Chicagoland area.

About MillerCoors

Through its diverse collection of storied breweries, MillerCoors brings American beer drinkers an unmatched selection of the highest quality beers steeped in centuries of brewing heritage. Miller Brewing Company and Coors Brewing Company offer domestic favorites such as Coors Light, Miller Lite, Miller High Life and Coors Banquet. Tenth and Blake Beer Company, our craft and import division, offers beers such as Leinenkugel’s Summer Shandy from sixth-generation Jacob Leinenkugel Brewing Company and Blue Moon Belgian White from modern craft pioneer Blue Moon Brewing Company. Tenth and Blake also operates Crispin Cider Company, an artisanal maker of pear and apple ciders using fresh-pressed American juice, and imports world-renowned beers such as Italy’s Peroni Nastro Azzurro, the Czech Republic’s Pilsner Urquell and the Netherlands’ Grolsch. MillerCoors also offers pioneering new brands such as the Redd’s Apple and Redd’s Wicked Apple franchises and Smith & Forge Hard Cider. MillerCoors seeks to become America’s best beer company through an uncompromising promise of quality, a keen focus on innovation and a deep commitment to sustainability. MillerCoors is a joint venture of SABMiller plc and Molson Coors Brewing Company. Learn more at MillerCoors.com, at facebook.com/MillerCoors or on Twitter through @MillerCoors.

About Great Beer Great Responsibility

“Great Beer, Great Responsibility” is MillerCoors commitment to creating a positive and meaningful impact on the social, environmental and economic issues that affect our business, employees and other stakeholders. MillerCoors sustainability strategy and 2020 goals focus on the three areas where it has the greatest impact: Alcohol Responsibility, Environmental Sustainability and People and Communities. Visit www.millercoors.com/sustainability for more information.