RBD SIGNS AGREEMENT WITH REDDING DISTRIBUTING COMPANY

ROSEMONT, IL – MARCH 1, 2021. Harbor Distributing, L.L.C. has entered into an agreement to acquire substantially all of the assets of Redding Distributing Company in Redding, California. The transaction is scheduled to close on Friday, April 30, 2021, and will roll into Reyes Beer Division’s existing Golden Brands operations.

“When we officially established roots in Northern California in September 2019, we knew it was a very special market,” said Tom Day, Chief Executive Officer, Reyes Beer Division. “We’ve seen incredible growth and success in a short period of time with our Golden Brands operations. We are grateful to have another opportunity to grow and welcome Redding Distributing’s operations to our business in NorthernCalifornia.”

Tom Reyes, President of Reyes Beer Division West, said, “We’ve been a family-owned and operated business in the state of California since 1989. Seeing our business, and the total California beer market, change, grow and develop over the past 32 years has been remarkable. The Jensen family has just as much experience and they have a great business. We are looking forward to building on their reputation, expanding our service to the Redding territory, and welcoming the new employees and operations.”

The acquisition will add approximately 90 employees, 700 customers, 2 million cases, and includes brandsfrom key suppliers such as Molson Coors, Constellation Brands, Heineken USA, Diageo, Mike’s, Sierra Nevada, and Boston Beer.

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About Reyes Holdings, L.L.C.

Reyes Holdings, aligned with leading beverage and foodservice providers, produces and delivers some of the best-known brands and widest variety of food and beverage items to retailers around the world. Annually, the company delivers more than 1.2 billion cases of beverage and food products from over 200 locations across the world. Reyes Holdings operations include Reyes Beer Division, the largest beer distributor in the United States representing import, craft and domestic beer brands; The Martin-Brower Company, L.L.C., a global quick-service restaurant distribution business and the largest supplier worldwide of distribution services to the McDonald’s restaurant system; Great Lakes Coca-Cola Bottling, a dedicated Coca-Cola bottler and distributor serving Chicagoland and the Midwest; and Reyes Coca-Cola Bottling, a West Coast bottler and distributor of Coca-Cola products. Reyes Holdings is the 9th largest privately held company in the United States with 30,000 employees and annual sales exceeding $29 billion. For more information about Reyes Holdings, visit the company website at www.reyesholdings.com.

About Reyes Beer Division

Reyes Beer Division (RBD) is dedicated to being the best distributor in the industry with distributorships in California, Florida, Illinois, Indiana, Maryland, South Carolina, Virginia and Washington, D.C. RBD is committed to protecting the quality of its brewing suppliers’ brands through the utilization of superior routing and world-class warehouse and cold storage facilities, while also using its highly-trained sales team to grow those brands and best serve the retail customers of Allied Beverages, Chesbay Distributing, Chicago Beverage Systems, Crest Beverage, Florida Distributing Company, Gate City Beverage, Gold Coast Beverage, Golden Brands, Harbor Distributing, High Desert Distributing, Lee Distributors, Monarch Distributing, Premium Distributors of Maryland, Premium Distributors of Virginia, Premium Distributors of Washington DC, and Windy City Distributing. For more information on the company, its portfolio of world-class beer brands and career opportunities, explore the company’s website at www.reyesbeerdivision.com.

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Media Contact: Laurel Patrick
lpatrick@reyesholdings.com
217.827.0929

• Posted in: Press Releases

• March 01, 2021